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Hi, I’m Mel. I’m a strategist and storyteller.

On a personal level, this means that I’m endlessly curious about people—how and why they think what they think, feel what they feel, and do what they do.

In a professional capacity, this means I help brands understand the value of their story, their consumers’ needs, and how to bridge the gap between the two—with a mix of bravery, vulnerability, and empathy.

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